Greenpoint’s Fortunato Brothers Bakery Shutters After 48 Years in Business

• Fortunato Brothers opened in 1976 at 289 Manhattan Ave.
• The bakery served its last customers on June 8, 2024.
• Staff cited rising costs and building sale as reasons for closure.

Fortunato Brothers Bakery, a family-run Italian pastry shop, ended service after nearly five decades in Greenpoint. The shop, known for its cannoli, cookies, and cakes, had its last full day of business on Saturday, June 8, according to both staff and local patrons. The closure comes amid ongoing changes in the neighborhood’s retail landscape.

Owners cited a combination of rising costs and the recent sale of their building as key factors behind the decision to close. According to statements from the Fortunato family, rent increases in the area and shifting economic conditions made continued operation unsustainable. Employees have been notified, and many have worked at the bakery for over a decade.

The bakery was established in 1976 by the Fortunato family, immigrants from Sicily. Over the years, Fortunato Brothers became a regular stop for locals and visitors seeking traditional Italian pastries, cakes, and espresso. The interior, with its glass display cases and tile floors, remained largely unchanged since opening.

Customers gathered throughout the final Saturday to buy cookies and cakes as word spread of the imminent closure. Neighboring businesses and longtime patrons expressed support and concern, citing the bakery’s role as a community anchor. No plans for a successor business at the site have been announced.

Frequently Asked Questions

Why did Fortunato Brothers Bakery close?

The owners closed Fortunato Brothers due to a combination of rising operational costs, including rent, and the sale of the building at 289 Manhattan Ave. Both factors made it unfeasible for the family to maintain the bakery in its longtime location.

What was Fortunato Brothers best known for?

Fortunato Brothers was best known for its traditional Italian pastries, especially cannoli, cassata, and a variety of cookies. The bakery also served cakes, gelato, and espresso drinks, attracting both locals and visitors.

Is anything replacing the bakery at its location?

As of June 2024, there are no announced plans for a new tenant or business at 289 Manhattan Avenue. The building was reportedly sold earlier in the year, but the new owner’s intentions have not been made public.